Learn more about image communication!


Whitepaper: How to communicate with lighting

 


A whitepaper about communicating with lighting is waiting for you

Most people would agree about the fact that images play a crucial role in modern communication. The images you use say a lot about who you are, and what you are offering. In addition, your image selections signal a host of values and meanings that you may not be aware of. So how do you know that your images communicate what you want?



Semiotics build a stronger brand

With the help of semiotics – the knowledge of symbols and how they are interpreted, you can build a stronger brand. Everything boils down to how your communication can be more strategically clear and accurate. We compose our whitepapers together with the knowledgeable semiotics expert, Karin Sandelin. She works with semiotic analyses and recommendations for clients in a variety of industries, ranging from finance and television to the government and the parliament.


Hope this white paper can provide you with useful information and inspiration!



Download your own copy as a pdf here: